Consumer Marketing, Public Relations, and Media Executive

Marketing
Greater Accra
December 9, 2024
Full Time
Application deadline closed.

Job Description

Consumer Marketing, Public Relations, and Media Executive

Company: Meqasa
Location: Accra
Job Type: Full-time
Salary: Competitive

Job Description:
Meqasa is seeking a versatile and creative Consumer Marketing, Public Relations, and Media Executive to lead marketing campaigns and enhance brand visibility. This role involves collaboration with cross-functional teams, content creation, market research, and managing media relations to meet business objectives.

Key Responsibilities:

  • Collaborate with sales, marketing, advertising, and product teams to plan marketing campaigns.
  • Create editorial and content calendars for various media platforms.
  • Design, negotiate, and place traditional and digital media ads, including billboards, TV, radio, and social media.
  • Develop and maintain a brand style guide that reflects the company’s mission.
  • Conduct market research to understand consumer behavior and competitor strategies.
  • Establish and maintain relationships with clients, consumers, and public interest groups.
  • Write press releases and manage media communications to promote the company.
  • Monitor social media traffic and analyze campaign results to refine strategies.
  • Produce and edit multimedia content, including social posts, videos, and webinars.


Qualifications and Requirements:

  • Bachelor’s degree in Public Relations, Journalism, Marketing, or a related field.
  • Experience handling press conferences and media communications.
  • Strong written and verbal communication skills, with the ability to pitch to the media.
  • Knowledge of consumer marketing and PR campaign strategies.
  • Ability to work on strategic plans and execute day-to-day tasks effectively.
  • Creativity, strategic thinking, and the ability to achieve measurable results.

Application Deadline: 15th December 2024

How to Apply: Sign up on buildrighthr.com to submit your CV for application.

NB: This job listing is publicly sourced.

For more job opportunities, visit buildrighthr.com.

Related Jobs